This paper presents a study on exploiting free-kick situations in football to support physics teaching through the use of video analysis software. Based on theoretical foundations of context-based teaching and competency-oriented instruction, the authors selected several representative free-kick situations performed by players such as Quang Hai, Lionel Messi, and Marco Pappa in major matches for analysis using specialized video analysis tools. Through video processing, key kinematic quantities—including initial velocity, acceleration, displacement, and the curved trajectory of the ball—were determined and compared with results derived from theoretical models. On this basis, a system of questions and learning activities related to kinematics in the high school physics curriculum was developed. The research results indicate that the designed questions and activities not only help students construct and consolidate physics knowledge but also enhance their ability to analyze phenomena and apply physics concepts to real-life situations. Moreover, integrating familiar sports contexts with scientific content significantly increases students’ learning motivation. Initial classroom implementation of the proposed questions and learning activities has shown positive effects, reflected in increased student engagement and noticeable improvement in problem-solving competence in physics learning.